One of my favorite things about social media is that it’s still such a young and new form of communication. It feels too early to take anything as a given, so we’re all experimenting, testing and learning together.
Every day seems to bring exciting new studies as research shows us more about how social media is changing the way we relate to one another, share information and even form our identities.
China has recently surpassed the US to become the world’s largest eCommerce market and will maintain this leadership position for the next while. According to KPMG’s China 360 January 2014 issue, the Chinese eCommerce industry is forecasted to reach $540 billion USD by 2015, overtaking a predicted $278.9 billion USD American e-tail market. By 2020, China’s eCommerce market is expected to be bigger than US, Britain, Japan, Germany, and France’s combined.
So you built your eCommerce site, optimized everything for SEO, created a perfect design, but you still have trouble converting your site visitors. Your problem could very well be that you need to make your website more trustworthy. A website that doesn’t look credible can lead to high bounce rates, low conversion rates, and a high rate of shopping cart abandonment.
There has been a lot of debate recently about the general state of play and usefulness of SEO copywriting. “SEO copywriting is dead” is one of the most ubiquitously cited phrases among SEOs.
Do I agree with that statement? Well it depends how you define SEO copywriting.
Is there a magic formula to writing a best selling novel – of course not, but this does not stop me wanting to know all the what, where, how and why’s of my favourite authors. I might uncover some secret that best selling novelists have kept hidden for centuries; they may belong to a secret society. I may stumble upon one quirky habit, that I could adopt, and my writing would be transformed.
My first quest was the Where.
I knew that Mark Twain and Roald Dahl both wrote in their back sheds, but I was looking for more inspirational writers haunts. So, why not start with the master of all writers, the picture above is of William Shakespeare’s house in Stratford- Upon-Avon, England. I didn’t get much from my visit here except that Shakespeare slept in the sitting position, and I wasn’t going to adopt that habit. Next was…
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You don’t need to be a rocket scientist in order to discover quality long tail keywords! Check out my video tutorial and you’ll be a pro in no time.
Source: Poweredbysearch.com
Despite the recent hype that was kicked off by Tech Crunch, Google+ is still alive and kicking.
It’s not going anywhere and I’m glad.
Why?
It’s a great platform and it’s turning out to be much easier to generate an engaged following than on other networks.
And from a user perspective, it’s a refreshing environment in comparison to the likes of Facebook.
But, what does it mean for brands?
A study by Forrester Research found that users interacted with brands posts, almost as much as on Facebook.
That begs the question, what tools can help you get more out of Google+? Let’s take a look…
Source: Brandwatch.com
Do you use Pinterest to market your business?
Do you use Pinterest analytics to help you market better?
Most brands on Pinterest aren’t tracking their metrics. The companies that do are finding optimized engagement.
In this article I’ll share four ways to improve your Pinterest marketing efforts.
Source: Socialmediaexaminer.com
Muddasar Saiyad 